Dubai Internet City (DIC) provides a strategic and cost effective platform for ICT companies targeting emerging markets in a vast region extending from the Middle East to the Indian subcontinent, and from Africa to Central Asia. Launched in the year 2000, DIC now features a dynamic international community of ICT companies including global giants like Microsoft, Cisco Systems, IBM, HP, Dell, Siemens, Sun Microsystems, Computer Associates, PeopleSoft and Sony Ericsson. Many small and medium businesses (SMBs) and promising entrepreneurial ventures are also part of the community. The cluster comprises companies from a variety of sectors – Software Development, Business Services, Web Based and e-Commerce, Consultancy, Sales and Marketing and Back Office.